Monday 5 December 2016

Distribution of Magazines

Distribution Methods

XXL

XXL offers a Subscription to its readers which gives readers a discount overall. This encourages readers buy the subscription. This is good because it guarantees XXL money , and for a better price than selling them in shops because the shop stake sometimes even 50% of the profit. It has a Twitter, Facebook and Instagram page. It also has a Youtube channel.

Popular outlets that XXL distribute their magazine to include WH Smith and Tesco. Distributing to popular shops increases sales, as more people are likely to see XXL on the shelf and want to buy it. Also, it means the magazines widely available in shops near you.




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